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Instagram has become one of the favorite platforms for businesses to market their products. After all, millions of people use the app almost every day. Therefore, it can be said that Instagram offers entrepreneurs some serious potential for ROI. Over the years, this photo-sharing app has turned into a powerful tool for businesses to develop their brand. It also helps in cultivating an audience online.
However, if you want to make the most out of Instagram, you will need to make sure to be subscribed to a decent internet plan. You can look into Spectrum new service along with other deals and select the package which suits your needs by just dialing Spectrum number. At the same time, you should consider trying some ways to boost engagement. Here are a few of them:
#1. Use Stories Stickers
Insta story stickers are an excellent way to open engement with your followers. This will ultimately lead to a more loyal following There are different types of stickers that you can use in your stories including quizzes, countdowns, emoji sliders, questions, and polls. Out of these stickers, the question sticker is the most important one. It’s because this sticker allows you to have direct conversations with those who follow you on the platform. You can use this sticker as a way to host an AMA.
#2. Share Relatable Memes
Who doesn’t love memes? After all, they are creative, funny, and relatable. So, it will be a wise move for businesses to share relatable memes to gain more engagement. Remember, those who use Instagram wants to be heard and seen. And if you share the right meme, they will be commenting, liking, and even sharing your post with their friends. You can share memes regardless of what type of business you are running. You can use a trending photo and add catchy text to attract the attention of the users. And if it’s relatable enough, people wouldn’t mind sharing it with their friends. When they do that, your Instagram account will start to get fresh eyes which will allow your brand to grow more.
#3. Take Advantage of Carousel Posts
You may not know this, but carousel posts usually generate the most engagement. An Instagram carousel allows users to share up to 10 images, text graphics, and videos with their followers in a single post. You can use the carousel posts in many different creative ways. The purpose of creating such posts is to deliver your audience some kind of value. If you do that right, you will be surprised by the engagement you receive. Every post that’s included in your carousel is an opportunity to get engagement.
#4. Include CTAs in Your Captions
Call to Action or CTAs are really important. They always drive engagement, provided you are using them right. One way you can use the CTAs is to include them in your captions. This will help you get more engagement on Instagram. But what kind of CTAs to include? Well, you can add questions! However, make sure that you ask a genuine question. If you don’t, your audience will quickly understand that it is nothing more than an engagement tactic. When it comes to thinking of a question, be creative. You can ask for recommendations and advice. You can also ask your followers the type of content they want from you. Another thing that you can do is to ask your audience to click on a particular link.
#5. Create Saveable Graphics
You will find graphics and quotes everywhere on Instagram. This is because it generates a lot of engagement. You may not know this but the users of the platform love nothing more but to share quotes on their stories, especially if they are both aesthetically pleasing and moving. Many people also repurpose tweets as this type of content also attains significant engagement.
#6. Host a Giveaway
Who doesn’t like free stuff? So, why not you take advantage of this. You can host giveaways on your Instagram account, and this will not only help you get engagement from your audience but will also help you find new followers. However, whatever giveaway you do, it must be enticing to your audience and must be authentic to your brand. Doing this will get you a ton of engagement from a single post.
Conclusion
Over the years, Instagram has become more than just a photo-sharing app. It’s an app where different influencers and brands can get to engage with their followers. If you are running a business, there is no platform better than Instagram to market your products and services. You can use the aforementioned tips to get engagement from your audience. These tips will also your brand to grow even more!
